Topic : Exploring the Intersection of Planning & Policies
CPAA is the Community Planning Association of Alberta. Each year at their annual planning meeting they have a different topic, with planning and politics being at the centre of this particular conference. The challenge presented by the client was that they wished to include the whole topic, meeting date, and location all in the logo.
The logo used the same colour palette as the CPAA logo, and used the crossing of Planning and Politics to indicate the key concept of the this years topic: Interaction. The whole design concept is bold, clean, and professional. Since the logo had a lot of information to take in when viewed, it was very important to have appear clean and simple, and but provide ample space around it when used.
What I Did
- Logo Development
- Editorial Design