HHI Annual Report
My client likes to use geometric shapes and clean design. I designed this logo from the inspiration of bricks and walls, which are elements of building houses. The red dot in the middle means HHI’s design always has a thoughtful heart. That is why their design is always fit your needs.
This is a fictional annual report for an interior studio called HHI Interior Design & Art Studio. It specializes in simplicity, clean lines, and modern interior design so I used those elements in my design. The layout is clear and refreshing. Most importantly, the style fits HHI’s design and it is very easy to read.
What I Did
- Branding
- Layout design
- Illustration
Client
- Johnny Hoffman
Process of Developing HHI Logo
Thinking process - I started with a concept of space and squares. Then, I found the lettera "h" and "i" are all built with stroke and points.
Design process - Then, I adjusted the design based on client's feedback and testing. The one on the right is the final result.
Annual Report Sketch
